Privacy Policy
Last updated: September 24, 2026
This policy explains how Guse LTDA (CNPJ 47.758.713/0001-82, Brazil) handles information when you use the CheerUp iOS app or this website.
1. Who We Are
Guse LTDA, CNPJ 47.758.713/0001-82, Brazil, is responsible for personal information described in this policy. Contact: contact@guseapp.com.
2. Information We Handle
Screen Time selections: CheerUp uses Apple's Family Controls and Screen Time APIs to apply shields to apps and categories you select. Selection tokens and blocking settings are kept on your device and in the app's shared local storage; they are not uploaded to CheerUp's servers.
Exercise history and settings: completed workout sessions, exercise type, repetition or duration totals, challenge settings, and streak calculations are stored locally on your device.
Account information: if you sign in, our account service handles information such as your email address, account identifier, and authentication/session data.
Purchases: Apple processes App Store payments. We may receive subscription product and entitlement status, but not your payment card details.
Diagnostics and notifications: if Firebase services are configured in the app, Firebase may receive app analytics events, crash diagnostics, and a push notification token when you enable notifications.
Website: the site stores your cookie preference. Google Analytics may be used only after you consent through the cookie banner.
3. On-Device Processing
Camera-based exercise counting uses Apple's Vision pose detection on your iPhone. Camera frames are processed on the device and are not uploaded to CheerUp. Motion sensors are used on device for supported exercise counting. The app may request microphone access alongside a camera session, but it does not record audio.
Screen Time selection tokens are not uploaded to CheerUp's servers. Apple controls the Screen Time authorization and shield APIs.
4. How We Use Information
We use account information to provide sign-in and account services, purchase information to enable subscription features, and optional diagnostics to understand crashes and improve the app. Local exercise and blocking data power CheerUp's features on your device.
We do not sell personal information or use it for targeted advertising.
6. Storage and Retention
Screen Time selections, app settings, and workout history remain on your device unless a feature clearly says otherwise. Account data is kept while your account is active and handled under the account service's retention and deletion process. Apple retains purchase records under its own policies. Optional Firebase data follows the relevant Firebase project settings.
7. International Processing
Guse LTDA is based in Brazil. Some service providers may process information in other countries, including the United States. Where required, we use appropriate safeguards for international transfers and comply with applicable data protection law.
9. Notifications
If you enable notifications and the messaging service is configured, a device push token may be processed to deliver notifications. You can turn notifications off in iOS Settings.
10. Account Deletion
If you have an account, use the account controls in CheerUp where available or contact contact@guseapp.com to request deletion. Deleting the app also removes locally stored app data from that device, subject to iOS backup settings. Some transaction or legal records may need to be retained.
11. Your Privacy Rights
Depending on where you live, you may have rights to access, correct, delete, restrict, or receive a copy of personal information, withdraw consent, or complain to a data protection authority. Contact contact@guseapp.com to make a request. We respond within the period required by applicable law.
12. Children's Privacy
CheerUp is not directed to children under 13, or the minimum age required in your country. If you believe a child has provided personal information, contact contact@guseapp.com.
13. Security
We use reasonable safeguards appropriate to the information and services involved. No method of transmission or storage is completely secure. Report a security concern to contact@guseapp.com.
14. Brazil (LGPD)
Under Brazil's LGPD, you may request confirmation of processing, access, correction, anonymization, blocking, deletion, portability, and information about sharing, as applicable. Contact contact@guseapp.com. You may also contact the ANPD at gov.br/anpd.
15. Changes to This Policy
We may update this policy as CheerUp changes or legal requirements evolve. The latest version will be posted on this website with its updated date.
16. Contact
Guse LTDA — contact@guseapp.com